The ultimate guide to unlocking eCommerce growth in Egypt
Gain insights on eCommerce in Egypt: Market size, growth, payment preferences, regulatory development, and more
Egypt’s eCommerce market
Despite less than 5% of Egypt’s population being eCommerce customers back in 2018, due to COVID-19, like many other countries, eCommerce growth accelerated in 2020, increasing by 35%.
Some of the challenges the country has experienced with accelerating digital growth relate to internet connectivity, logistics, and ICT infrastructure, placing the country in a position of untapped potential for the time being.
Local payment habits in Egypt
Outside of international credit cards, local payment methods account for 81% of total spending.
This means that merchants entering this market must access and provide local payment solutions to be successful.