Market Overview
In Indonesia, 70% of transactions are through alternative payment methods*. * Source: IDCInfoBrief, 2022
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Population: 279M *
Indonesia is the world's fourth-most populous country – a massive opportunity for business.
* Source: Woldometers, 2022
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eShoppers: 196.47M *
The number of users in the eCommerce market in Indonesia was forecast to continuously increase between 2023 and 2027 by in total 48.2 million users.
* Source: Statista, 2023
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eCommerce: 43B *
Indonesia’s total eCommerce transactions will reach US$137.5 billion by 2025*.
* Source: International Trade Administration, 2022
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Internet users: 74% *
Indonesia's young demographic enables the growth of digital payment solutions.
* Source: International Trade Administration, 2022
Gain insight into Indonesia's most relevant payment methods
- 31% Bank Transfers and RTP
- 29% Cards
- 28% eWallets
- 9% Cash
- 3% Others
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Credit and debit cards
Play like a local by offering traditional payment methods.
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Wallets
Tackle all audiences.
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Cash-based payments
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Online bank transfers
Count on a wide variety of options to drive conversion.
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