Market Overview
After a remarkable post-pandemic recovery, Colombia shows a record of macroeconomic management.
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Population: 52.7 M *
The second most populated country in South America.
* Source: Worldbank, 2022
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eCommerce: 52B *
Colombia is the third-largest eCommerce market in Latin America.
* Source: AMI, 2022
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eShoppers: 21M *
The highest percentage of installments purchases in the region for eCommerce: 70%.
* Source: AMI, 2022
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Internet users: 74.2% *
In 2021, 69% of online purchases in Colombia were made from a mobile device.
* Source: Datareportal, 2022
Gain insight into Colombia's most relevant payment methods
- 43% Internationally-enabled credit card
- 36% Bank Transfer
- 6% Debit Cards
- 5% eWallet
- 4% Buy Now Pay Later
- 3% Cash
- 3% Others
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Credit and debit cards
Play like a local by offering traditional payment methods.
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Wallets
Learn moreTackle all audiences.
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Cash-based payments
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Bank Transfers
Learn moreCount on a wide variety of options to drive conversion.
Latest about Colombia
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Bre-B’s launch: A payment team’s guide to Colombia’s new real-time payment rail
Colombia’s first government-backed real-time rail brings faster settlement, simpler checkouts, and nationwide adoption powered by Banco de la República.
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The ultimate guide to succeed in Colombia
Learn more about the dynamic Colombian economy