dLocal and SHEIN successfully partner to unlock billions of retail customers in emerging markets
Through the partnership, dLocal has helped SHEIN achieve global expansion across Brazil, Chile, Mexico and South Africa
MONTEVIDEO, Uruguay, December, 14th 2022 – dLocal, a technology-first payments platform that enables global enterprise merchants to connect with billions of consumers in emerging markets, has announced its successful integration with SHEIN, a global fashion and lifestyle e-retailer, to support their global expansion.
SHEIN is an international B2C fast fashion cross-border e-commerce company with cross-border business covering more than 150 countries such as the United States, Spain, France, Russia, Australia and the Middle East. When faced with various local payment methods challenges in emerging markets, SHEIN chose to cooperate with dLocal to provide payment solutions and scale efficiently into their target markets.
Since the initial cooperation in 2020, dLocal and SHEIN have achieved:
- Increased conversions by 5%
- Improved performance risk control via dLocal’s intelligent defense system
- Reduced refund rate
- Significantly increased revenue while decreasing SHEIN’s operating costs
“dLocal has been a true partner to scale our operations across the global emerging market landscape over the last couple of years,” said Ted Wang, Head of Global Payments at SHEIN. “An important part of creating a great experience for our customers is making sure they can use their preferred payment method. It builds on the strong foundation of trust we have with them, and partners like dLocal help make that happen.”
“We are proud to partner with SHEIN to provide their emerging market consumer base with a seamless checkout experience,” said Michel Golffed, SVP of Growth. “We look forward to building on our partnership to help them continue to achieve their ambitious growth goals in the months and years ahead.”
About dLocal
dLocal is dedicated to connecting global business merchants and billions of emerging market consumers in Africa, Asia, Latin America and the Middle East through local payment solutions in emerging markets. Through the “one dLocal” concept (one direct API, one platform and one docking), multinational corporations can accept payments globally, distribute payments and settle funds, issue white-label prepaid virtual cards and physical debit cards in local currency, without having to individually manage different acquirers and payment channels, without having to set up multiple local entities, and without having to interface with multiple acquirers and payment methods in each market. For more information, visit https://dlocal.com.
About SHEIN
SHEIN is a global fashion and lifestyle e-retailer committed to making the beauty of fashion accessible to all. We use on-demand manufacturing technology to connect suppliers to our agile supply chain, reducing inventory waste and enabling us to deliver a variety of affordable products to customers around the world. From our global offices, we reach customers in more than 150 countries. To learn more about SHEIN, visit http://www.SHEIN.com.
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