dLocal achieves 76% YoY growth during Black Friday 2024
Key markets like Argentina tripled 2023 volumes, South Africa doubles TPV, while Pakistan, Malaysia, Thailand, and the Philippines showed impressive growth. dLocal API maintained 99.9999% uptime, ensuring seamless transactions across diverse markets.
MONTEVIDEO, Uruguay – December 6, 2024 – dLocal, the leading payments platform connecting global merchants to consumers in emerging markets, achieved record-breaking performance during Black Friday weekend, spanning Friday, November 29th, to Monday, December 2nd, 2024. With a remarkable 76% year-over-year (YoY) growth, dLocal continues to demonstrate its pivotal role in driving growth and innovation across high-growth markets worldwide.
Key highlights of dLocal’s Black Friday 2024 performance include:
- Debit card-approved transactions achieved an impressive YoY growth of 108.5%, highlighting the growing adoption of this method.
- Alternative Payment Methods experienced a YoY increase of 70.4%, showcasing the rising popularity of cash and digital wallets amongst consumers in emerging markets.
- Regional Success Stories:
- Argentina: Achieved three times the transaction volume compared to Black Friday 2023, showcasing the country's surging eCommerce demand.
- Africa and Asia: South Africa doubled its total payment volume (TPV) YoY, while countries like Pakistan, Malaysia, Thailand, and the Philippines achieved even greater growth.
“We are thrilled by the results of this year’s Black Friday, which not only reflect our commitment to providing secure and efficient payment solutions but also underscore the increasing digital adoption in emerging markets,” said Carlos Menendez, COO at dLocal. “From Latin America to Asia and Africa, our platform continues to empower businesses to reach new heights in regions with extraordinary potential.”
dLocal’s success highlights the growing importance of localized payment solutions in emerging markets, where alternative payment methods like digital wallets, cash, and bank transfers are rapidly becoming dominant. By bridging the gap between global businesses and underserved markets, dLocal is at the forefront of driving financial inclusion and enabling seamless cross-border transactions.
As the holiday shopping season continues, dLocal remains committed to delivering innovative solutions that help merchants thrive in some of the world’s most dynamic and fast-growing markets.
About dLocal
dLocal powers local payments in emerging markets, connecting global enterprise merchants with billions of high-growth market consumers across Africa, Asia, and Latin America. Through the "One dLocal" concept (one direct API, one platform, and one contract), global companies can accept payments, send payouts, and settle funds globally without the need to manage separate pay-in and pay-out processors, set up numerous local entities, and integrate multiple acquirers and payment methods in each market. For more information, visit: https://dlocal.com