Powering seamless checkout for emerging market gamers: and dLocal
How Eneba and dLocal transformed the gaming experience for players across Africa, Asia, and Latin America, simplifying checkout with localized payment solutions tailored to regional needs
Launched in 2018, Eneba is a rapidly growing digital entertainment marketplace trusted by over 15 million users. It offers competitive prices, 80,000+ gaming products, and comprehensive customer support. With dLocal’s support, Eneba empowers gamers in high-growth markets with seamless access to their favorite games via secure, localized payment options, driving significant user engagement and retention.
Expansion
Press play in emerging markets
Recognizing the growth potential in emerging markets with fragmented payment systems, Eneba has partnered with dLocal to provide localized solutions, unlocking access for millions of new players across Africa, Asia, and Latin America. This expansion will soon include gamers from Nigeria and Pakistan, making gaming more accessible globally.
This commitment to accessibility goes beyond payments. With support for 160+ payment methods, 20+ languages, and 45+ currencies, gamers worldwide can easily access their favorite games. By adding new language options like Arabic, Japanese, and Turkish, its presence in high-growth regions continues to expand, enhancing the gaming experience for a more diverse, international player base.
Innovation
Revolutionizing the gaming checkout experience
The payment experience should be as seamless as the gaming experience itself. By leveraging innovative, localized payment solutions, Eneba offers players a range of options—from mobile money, digital wallets, and bank transfers to local card schemes, cash payments, and real-time payments—tailored to diverse regions.
This approach ensures players can easily and securely access their favorite games, delivering a frictionless experience to a global audience.
Eneba’s payment evolution with dLocal
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1
The challenge
Eneba aimed to make gaming accessible in emerging markets but needed a scalable, secure payment solution that adapted to varying regional requirements.
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2
The solution
With dLocal’s Payins solution, it streamlined payments across Africa, Asia, and Latin America, accessing a variety of local payment methods through one integration. This localized approach enabled quicker market entry.
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3
The outcome
Eneba is now present in 13 emerging markets, the company is expanding into Africa by leveraging mobile payments to improve accessibility in a region where mobile money is rapidly growing. In LATAM, offering installment options addresses regional needs and economic challenges, where flexible payments are crucial due to varying income levels and inflation.
This strategic approach ensures smooth cross-border transactions, drives global growth, and provides a seamless experience for gamers worldwide.